- Hootsuite Composer Answer: Scheduling and publishing messages to multiple accounts at once. Read the step-by-step social media strategy guide. \text{Income Statement }\\ When composing photos to share on your social channels, a best practice is to balance the elements of your photo along 3 sections. So that you can get your budget requests in early so that your requests are prioritized over other teams. Drafts Put aside time to sit down with your client and go through the relevant conversations happening on social media, using Hootsuite's geo-search functionality Under "Edit Asset" in the Content Library. - Nothing, there are no differences between using Instagram Personal and Business accounts in Hootsuite Public Twitter Lists are best used to follow: Instagram doesnt offer many options for formatting your bio within the app, but there is a workaround for adding line breaks to your bio description to make it easier to read. Hootsuite Academy The program covers essential skills for key social platforms, while also providing a broad view of the digital marketing realm.. Its a mix of online modules and practical assignments, like running and evaluating campaigns, and performing an SEO audit. Answer: You can publish directly to Instagram without using your phone or the Instagram app, Geo-search streams are used to help you find social media conversations relevant to your brand that are happening, In Hootsuite Inbox, you can see all the correspondence between a user and your organization on a particular social channel, including public and private conversations. Identify the order of the elements below that most accurately reflects their relationship to each other. The social posts supporting these assets need to be scheduled around 100 other "business as usual" social posts already scheduled in that month, on multiple networks. How would you finish the setup process? 21, Answer: Automatic Organic Performance Promotion & Single Post Boosting You have just uploaded a 4 minute video clip into your InstagramTV (IGTV) channel. - Hootsuite Publisher, Why is it more beneficial to interact with your audience using Hootsuite, rather than engaging natively from specific social accounts? Whats another tactic you could have used to surface this video to your followers? To allow yourself flexibility to accommodate new social media trends that might appear unexpectedly. advocate relationship program; brand goals. They also offer a social media marketing learning path. - the Composer window suggests popular content for you to repin. 28 (photo), In the Promote area, for editing paid ads. If you encounter a question on social media channels to which you dont have an answer, what is the best way to respond? - You have approval from a Super-Admin How would you finish the setup process? 17, ? - to approve or delete incoming comments on your channel or specific videos Which of the following is not a benefit of publishing to Instagram using Hootsuite? 50% 29, ? When editing photos within the Instagram app, which filter would best be used to intensify the colours of an image? *Review metrics for your social media publishing efforts Schedule posts Enable Segments under Story Settings. - Hootsuite Impact When optimizing your YouTube page, use_______________________ for grouping together relevant videos so viewers progress naturally from video to video, thus generating more views through their session. 12. On Instagram, a great way to track key influencers and brand advocates to ensure youre engaging with their content is to: Under Facebooks Page settings, you can control whether the public can: Which two of the following are not key components of a Social Media Content Strategy (PICK TWO): When dealing with negative sentiment, you should: When creating content for YouTube, keep your videos shareable, accessible, and discoverable by using: Content curation involves gathering and evaluating pieces of media from respected sources, and then sharing the most valuable gems with your audience. What's the most efficient way to access these visuals? - You have unlocked the draft for editing \\\hline receive insights into our dystopian future, With Hootsuite's Mobile App, you can collaborate with your team on social media activities. - Libraries; Engagement You also need to share the results of this test with a colleague. - Engagements; Publisher What measures can a court take in order to guarantee the right to a fair trial in the face of media scrutiny? Answer: to create a focused feed of similar users such as industry influencers, advocates, or competitors Answer: Without adding social networks, you can't take any actions within the Hootsuite dashboard. Learn to create a social media strategy that will drive business results. a consortium of companies who own the internet, Which one of the following is not a use case for the 'Hootsuite Organizations' feature? (Pick all that apply) *Set up a customized Hootsuite Analytics Report tracking metrics most relevant to the campaign KPIs, and schedule it for regular automated email delivery to your client, You're leading a small social media team, and need to green-light and publish all social posts created/scheduled by your team. - Hootsuite App Directory Branded hashtags work best on the following platforms: The value of social advertising lies in the large audience size your company has the potential to reach and the. Like and reply The Fundamentals of Using Hootsuite chapter will teach you the advantages of using Hootsuite to manage your social media presence and the best practices for quickly setting up your Hootsuite dashboard. - Content Library to Add the Instagram widget to the RSS feed in your Browser, set up private Lists so you can better monitor their activity, start a Notes document to keep track of their handles, and then make a point of visiting their profiles regularly, short terms employees brought on to create a large volume of positive online content about your brand, paid members of the public, recruited and coached on what to say about your company in other online communities, plans for the distribution of your content, research and analysis of current content reception and strategy, Ignore it, the customer will probably forget about it, Check to see if the customers problem is the companys fault. Add Hootsuite as a previous employer in your resume, YouTube is a great source for curating interesting content for your audience. \text{ Net income } & \text{\$ 2,266} & \text{\$ 1,212}\\ - Automagic ROI Enhance Feature Assignments, What is not an advantage of managing Instagram with Hootsuite? A best practice for optimizing your video content for Facebook engagement is to: When taking photos using your phone, why is it important to tap the subject of the photo on the screen before taking the picture? Adding 3rd party apps to your Hootsuite account is a great way to customize your dashboard for your unique business case. As is fairly common, the company also has a% match. The fund can also invest 10% of its assets in companies based outside the United States. - to automatically flag comments that contain keywords that you've pre-defined in your YouTube settings - search for mentions of your company name, The data shown in the Post Performance area within Hootsuite Analytics is updated for the first _____ that a post is live. With more than 2.2 billion users (and a billion on Instagram), Facebook is an arguably the most important advertising platform for your brand. These insights ensure content is never repeated. Since a business cannot follow their Facebook followers directly, its important to build a community and demonstrate customer care by. Cost: $25 USD per month for platform access, certificates included. \text{Static budget direct labor hours}\hspace{15pt}&\text{800 hours}\hspace{37pt}\\ Rodeo Drive, Inc., reported the following in its financial statements for the year ended May 31, 2012 (in thousands): 20122011IncomeStatementNetsales$25,118$21,543Costofsales18,16215,333Depreciation268227Otheroperatingexpenses3,8854,283Incometaxexpense537488Netincome$2,266$1,212BalanceSheetCashandequivalents$13$10Accountsreceivable597612Inventory3,1002,833Propertyandequipment,net4,3453,431Accountspayable1,5491,368Accruedliabilities939636Incometaxpayable198190Long-termliabilities477466Commonstock518443Retainedearnings4,3743,783\begin{matrix} *to create a focused feed of similar users such as industry influencers, advocates, or competitors, Hootsuite Publisher is an area of the dashboard where users can It doesnt take long to get your Twitter pilots license. - team admin level Powered by Thinkific. 16, Answer: review metrics for your published posts, by network control off-brand or offensive posts and trigger corrective action limit access to social network passwords, You're in charge of drafting and strategically scheduling one month's worth of social media content for your organization's Instagram, Facebook, and Twitter accounts (~250 posts). Your profile picture should be easily recognizable, even at. 24, *Connect your Instagram Business account to your Facebook Business Page in Hootsuite Hootsuite Platform Exam Certification Answers Industry-recognized certification that demonstrates your expertise with the world's most-used social media management platform to clients and employers. Say you're managing Instagram for an organization, and don't have access to its Facebook Page. Which of the following is not an option for attaching an image to a post? Hootsuite Certification has three types of certifications which include. A key part of running a business blog is ensuring its content is easily discoverable. Comprehensive education for every Hootsuite product and feature, tailored specifically to members of an Enterprise Team. What, in addition to SEO tactics, could you do to make it easy for people to organically find your previously published posts? Use relevant keywords in ALL caps in the IGTV video description. What is the best way to collaborate with your team when publishing Instagram Stories from Hootsuite? use Rich Pins to provide extra information, include relevant keywords in your pin description, use multiple boards around distinct and separate themes, the amount of interesting content, such as gifs, that they use, the number of languages they can communicate in the amount ofre-tweetsthey get, the amount of times per day they post to social media networks, tailor messages to the unique strengths of each platform, where possible, post the message at differing times on each network to avoid being penalized by Google, use exactly the same wording to maintain consistency of voice, post a message on all platforms at the same time to make gathering metrics more accurate, encourage employees to share content on their social profiles, brainstorm headlines and captions that are clear andattention-grabbing, incorporate visual content into your posts when possible vary your content, use tools topre-scheduleorauto-scheduleyour messages, make videos longer, so followers can lean back to watch, mandate the required amount of social media promotion employees must do on the behalf of the company, outline what social media strategies and tactics that will be pursued in the coming year, outline the ways in which sales and marketing activities will support social media initiatives in the coming year, Departmental Goals, Organizational Goals, KPIs, Social Media Goals, Social Media Objectives, Organizational Goals, Social Media Objectives, Social Media Goals, Social Tactics, Departmental Goals, Social Tactics, Social Media Objectives, Social Media Goals, Departmental Goals, Organizational Goals, Social Media Goals, Social Media Objectives, KPIs,Organizational Goals, Departmental Goals, Send a formal email explaining your product and asking them to share it with their networks, Tweet each influencer youd like to attract every day for a minimum of 3 weeks, Wait until your product is successful and the influencers come to you. - Add Hootsuite as a previous employer in your resume, When using the Hootsuite Composer, what's the purpose of the social profile picker? - Implement a robust approval process with multiple touch points so every team member has input It'll allow you to set the number of questions and answer . Select the 4 features that are available on the Hootsuite Mobile app, Answer: Inbox and Settings, Publisher, Streams, Composer. What is the most popular feature of Hootsuite? Get expert social media advice delivered straight to your inbox. Which of the following are examples of S.M.A.R.T. You recently graduated from college, and your job search led you to S&S Air. - Hootsuite Ads - Streams; Boards LinkedIn offers a unique type of paid advertising, where you can send targeted, customized messages to users LinkedIn inboxes, where it appears alongside other direct messages. Calculate the variable rate per machine hour and the total fixed utility cost. Send the video via Direct Message to all your followers. It also allocates an authentic examination atmosphere for the candidates of the quiz. Mel owns a machine shop. To more easily track the ROI of your social media content program. - Add specific publishing notes in the composer to help guide the teammate ultimately publishing the Stories, What must be enabled in Hootsuite for Instagram Stories to publish successfully? Hootsuite Certification Practice Exam Questions is a Preparation Tool: Our practice test software that is easy to download. Insert a forward slash and backslash in between the blocks of text requiring a line break. The exam is based exclusively on the Social Marketing training videos in this course - which cover everything from creating a social media strategy and optimizing profiles to social . *an individual display of one specific metric. - Reports predict what the recipient/stakeholder wants to see and tailors the information accordingly 38, *all reactions, views, and comments - Create a fake Facebook Page for the organization that you can access emphasize how much your team deserves, given how hard they work. Instagram allows you to include clickable links in the following area(s): To place a video ad over YouTube videos, which option would you choose? - 30 minutes, Where in the dashboard would you primarily view and engage with your audience and the social media content published by others? Adding a new Hootsuite user to your Twitter account. Your posts will be prioritized in your followers newsfeeds. 19, Building and scheduling many Instagram posts in one place - 24 hours Please note, test takers are limited to 5 attempts on any Texas educator certification test under Texas Education Code 21.048(a-1). This practice makes photos easier to edit. - auto-populate an internal CRM message Produce AI-generated SEO positive copy, to maximize the capture of search traffic Use line breaks to hide them at the bottom of the posts description. 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